King of Collectibles: The Goldin Touch (2023) s01e06 Episode Script

[dramatic music playing]
-[Armando] You either gotta say yes or no.
-[paper tearing]
Turn up!… ♪
Oh my God.
[exhales deeply]
[Carlo] So we were deep in negotiations
for this Lewis Hamilton F1 rookie card.
Armando asked that the final offer
be kept private
so he can control the market
and say it's worth whatever he wants.
But you can trust it was a lot higher
than his initial offer.
Accept?
-Yes.
-It's a deal.
Let's go!
-Woo!
-Thank you. Thank you.
Congratulations.
Guys, congratulations.
Way to hang in there.
Good job. Good job.
We got more money. We set a world record.
His life has changed.
I mean, this is one I'll never forget.
Life-changing money. Best card in F1.
That's a win-win.
This is the most
satisfying part of the job,
when you get them more than they expected.
It's the dream for me.
Guys, that is the highest selling
F1 card of all time.
[in French] I am so excited
to get this kind of offer.
And such a huge amount
can really change my life
and the life of my family.
Congratulations, man.
You deserve it, buddy.
-Let's party, all right. [laughs]
-[Nicolas] Yeah.
Champagne.
[dramatic music playing]
["I'm a Champion (feat. GOxJJ)"
by MSCMKRS playing]
Lighting up the dark on a new path… ♪
[Ken] span style="style2"This week, I bust open
span style="style2"boxes of Pokémon cards
with superstar Logan Paul.
My man! My man! My man!
-$5.3 million Pokémon card.
-What would it take to make a deal?
That Ken Goldin is sneaky.
[Ken] span style="style2"Meanwhile,
span style="style2"the All-Star Squad hits the road
on a mission to expand the Goldin Empire.
I would give you my firstborn for this.
[Ken] span style="style2"And later, my quest to break records
span style="style2"has me jetting across the country
to close a deal
that's a literal dream come true.
There's not any one
like this in the world.
[upbeat music playing]
[Alex] Okay, this just in from one of
the most spectacular collections
we've ever had at Goldin.
The Bill Russell auction has closed,
and it hit $966,000.
Whoop! That's a lot of money.
["We Don't Stop" by Raphael Lake playing]
From the bottom to the top
We don't stop ♪
From the burbs to the block
We don't stop… ♪
Are you playing with your toys again?
[Ken] No, I'm looking
at some original comic art.
This is from 1960,
and it's the third appearance
of Green Lantern.
It sounds cliché,
but a family living in a trailer park
had all of this original comic art.
And this could potentially sell
for between $90,000 and $250,000.
-[Laura] Wow, I hope it does well.
-I hope it does well too.
The reason I called you in…
I know most of the stuff we do
typically doesn't interest you,
but I have something
that's very unusual for us.
You may actually know
more about this stuff than I do.
That doesn't narrow it down.
There are many things
I know more about than you do.
-[laughs]
-Is it One Direction stuff?
It is not One Direction stuff.
-What else would I be into? [laughs]
-[Ken] Um…
-Clothes, bags, shoes.
-I like where we're going.
A vintage Gucci collection.
[techno music plays in Italian]
-Gucci collectibles?
-Which I didn't know was such a thing.
Didn't know it was a thing?
Oh my God, that's span style="style2"my thing.
You were looking to figure out
what to do when you graduate.
So if you wanna go on a consignment trip,
this is your opportunity to do it.
-And can you go with Carlo?
-[Laura] Okay.
Do you think he'd give me, like,
a little consignor's gift?
-No, I don't think he would. [laughs]
-Okay, well, let's do it.
My dad does not know
a single thing about Gucci.
I could slap him with a Gucci bag,
and he still wouldn't know.
He needs me on this deal.
-What would you do without me, seriously?
-What would I do without you?
Um, I'd have one less tax deduction
on my bank account.
[laughing]
[soft hip-hop music playing]
I'm gonna fight for mine
I'm gonna fight for mine… ♪
I am just getting into the plane.
I'll call you when I land.
I got my suitcase
I'm hopping on a plane… ♪
-Put on your seatbelt.
-Headed to wherever God takes me to… ♪
-Ready to go?
-Yeah.
-Excited? What are we doing there?
-Mm-hmm.
We're gonna go to Puerto Rico
and meet Logan Paul.
And for what purpose?
So we do Pokémon… Hey, I want my iPad!
Okay, okay. Hold on.
My son Paul is a big Pokémon collector
and an aspiring YouTuber.
So I'm bringing him with me
to open Pokémon packs with Logan Paul.
[salsa music playing]
Logan Paul is a social media superstar
who just signed a huge deal with the WWE.
But more than any of that,
Logan is a huge Pokémon fan and collector.
Always exciting. First edition Pokémon
base set booster box box break.
I'm here with Ken Goldin.
This particular box is not mine.
-We sold the 36 packs on Goldin Auctions.
-Yup.
-[Logan] Do you know what the total…?
-About $360,000.
$360K for this box.
Logan Paul is an investor in Goldin
and an amazing ambassador for Pokémon.
This box has been sealed since 1999.
And obviously, I can't use a knife.
Every time one of these is opened,
the others go up in value, right?
That's the key with unopened boxes.
Because every time…
There are always cards in circulation…
Yup.
…but whenever a box is opened,
that's one less factory-sealed box.
[Logan] Yup. Exactly.
For today's live box break,
Goldin auctioned off all the packs
to Instagram followers,
and we're opening them
for the people who bought them,
and hopefully pull some high-dollar cards.
This is great for Goldin.
This is great for the industry.
People want to see me
open up boxes of cards.
We're gonna do our best
to try and get you on the Live with us
to watch your pack
being opened live on camera.
Since I'm opening the packs
on behalf of other people,
it's exciting when I pull
great cards for them.
$360K for this box.
I got high hopes. It's gonna be good.
Get money, get money… ♪
-[Logan] Best of luck to you guys.
-Here we go.
You got yourself a… [gasps]
-Nothing.
-[Logan] Nothing.
-[Ken groans] No! [laughs]
-[Logan groans] No luck.
One, two, three. [whispers] Oh my God.
[laughing] You're getting cooked, brother.
The target card for this live box-break
is a holofoil Charizard.
-If we both pull a Charizard, Ken--
-[Ken] That would be crazy.
One card can fetch over $400,000,
and if you catch more than one,
you can be looking
upwards of $1,000,000, total.
Nothing. Nothing. Nothing.
And a Porygon, and then Haunter.
-What do you think of that, Paul?
-It wasn't that good.
[all laughing]
Let's see what you got, my man! My man!
[shouting] My man!
An Electabuzz! That's horrible.
-Here you go. All right, Ken.
-Here we go.
Oh man. Okay.
Kohl Hitt wants to go live.
Last-pack magic.
He said he spent
his annual marketing budget on this pack,
so let's give him a Charizard.
-Oh my God.
-Yeah, man.
Annual marketing budget, dude! [laughs]
Three, two, one. [gasps]
Ooh. Womp, womp, womp.
All right. We got no Charizards.
I won't sugarcoat it. This box was subpar.
Thank you, guys, uh, we love you.
We'll see you next time.
I'm never doing this again.
All right, bye. [laughs]
[Ken] So listen…
-Illustrator 10.
-What?
What would it take to make a deal on that?
I know, I'm sorry. I gotta hit you up.
[Logan] $5.3 million Pokémon card
I'm wearing around my neck.
-The most valuable Pokémon card ever.
-Yeah.
[Alex] span style="style2"In 2022, Logan Paul purchased
a perfectly-graded
Pikachu holofoil Illustrator.
He bought the card
for an astounding $5,275,000,
and keeps it in an $80,000
diamond-encrusted case.
Only one Illustrator
has ever received a perfect 10 grade,
making this cute little Pikachu
the rarest
and potentially most valuable trading card
of all time.
If I said I got $7,500,000,
would you take it?
Bro. [groans]
[objects clatter on table]
-[Logan] Are you serious?
-I might be. I gotta find somebody.
[sighing] Oh my God, Ken.
-[groans] Can I think about it?
-You can think about it.
We just had a disappointing box break,
so it's the perfect time
to make him feel better
with an offer he can't refuse.
-We got, um, no Charizard, but--
-We got stiffed.
[tense music playing]
-Should I grab another one from the house?
-[Ken] We can. I pay half.
-[Logan] You pay half?
-You own the box. I give you $165,000.
-We open it?
-We open it and see what we get.
-Just for fun.
-We'll just do it the two of us.
-[warbles excitedly, laughs]
-[laughs]
Get my game right, game right… ♪
-We should do it, Ken.
-[Ken] Let's do it.
-I'm impulsive, dude. [laughs]
-Okay, fine.
-Go, go, go. I'll wait here.
-[groans excitedly]
["Takin' Chances (feat. Chel Strong)"
by The MIDI Mafia playing]
I just gotta be taking chances
On myself… ♪
You know when a gambler loses,
this is when your friends should be like,
"Hey bro, you're down half a million.
It's time to go home."
I'm doubling down…
[chuckles] I'm doubling down
with my own personal box.
Ugh.
Yo, that Ken Goldin is sneaky.
[rap music playing]
-Hey, how are you?
-Hi. I'm Laura, nice to meet you.
-I'm Damon. Come on in.
-[Carlo] Carlo. Thanks for having us.
-[Damon] Ready to see this collection?
-[Carlo] Where's the Gucci?
[Laura] I feel like I'm about to enter
the gates of heaven.
-[chuckles] What?
-[pop music playing in Italian]
I'll be honest. I have grown up
in the collectibles industry.
I have never been
this amazed by something in my life.
Is there a reason that you collect Gucci
instead of any other luxury brand?
I always wore Gucci
before I started buying vintage,
so it just felt natural
for me to just buy Gucci.
[serene music playing]
[Alex] span style="style2"In 1921 Gucci was founded
span style="style2"in Florence, Tuscany by Guccio Gucci,
the namesake for the iconic double Gs.
Gucci was inspired
by the accessories of luminaries,
like Marilyn Monroe and Winston Churchill.
Over 100 years later,
Gucci persists
as an iconic pop culture brand.
Rapper 2 Chainz famously said,
"When I die,
bury me inside the Gucci store."
Some might even say
this stellar collection
"is all Gucci."
I have a lot of weird, quirky stuff,
like this couch ashtray.
You'd usually take this
and lay it on the arm of a couch.
-That's how that goes.
-[Carlo] That's cool.
This piece, the frame is from the 1800s.
It was given to Gucci,
and the bag was built on it in the 1960s.
Vintage Gucci whale bag.
I've only seen
these two bags in a museum setting.
This is a two-piece coat and dress.
Some of the rarer items,
how do you find them and accumulate these?
I brought all the catalogs initially,
before I started buying,
so I knew what to buy,
because everything doesn't have Gs on it.
-Right.
-[Laura] Mm-hmm.
My most rare items,
I paid the least amount of money for,
because I'm the only one
who knew what they were.
-[Carlo] Smart.
-Yeah. I'd give you my firstborn for this.
-[Carlo] Okay.
-[laughs]
Nah, but, like, any of this stuff
you're willing to part with?
-I had three pieces in mind.
-[Carlo] Okay.
First, uh, this gray ostrich coat,
uh, that I'm in love with,
but I have two,
so we may be able to work something out.
-[Carlo] Smart.
-[Damon] And I'll even throw in the hat.
Now we just gotta
find a bag to go with it.
-Hold on.
-[Laura] Okay.
And that would be this 1960s…
-Early 1960s, uh, train case.
-Wow.
How do you keep it in such good condition?
[Damon] It's definitely work.
They all have to be maintained.
They're leathers, just like skin.
I don't mind doing it.
These items, they're all like my kids.
You wanna make sure it goes
to someone you know will take care of it.
Absolutely.
[Laura] And keep it in good condition,
and anyone who'd be
willing to buy off of Goldin,
that's what they do.
They love collecting,
so they'd take care of it.
-[Carlo] That's right.
-It's a perfect match.
Laura's crushing it.
Her knowledge is there.
She's really engaging with Damon.
She's heir to the throne.
If I was her, I'd come here,
hop on the consignment team
and take it from there.
The collectibles market is exploding.
And look, high-fashion, rare fashion,
there's a new market for it.
I can see some really high sales.
-I got you.
-Okay.
I'll make sure the stuff does well.
You shouldn't be worried
about all these sports guys because…
-I know you got my back.
-Don't worry about it.
As soon as you walked down here
and I saw your eyes.
Mm-hmm. Don't worry about it.
If you ever need
a babysitter for the kids…
[Damon] Here's your first job.
Be very careful.
[upbeat music playing in Spanish]
You got it?
-[Logan] Ken, this is a big deal.
-I know.
This is the first
first-edition box I ever bought.
-It'll bring us luck then.
-I hope so.
-From Heritage Auctions, though.
-[laughs]
-Nothing personal.
-It's okay.
All right.
[breathes deeply, exhales]
[Ken] Wanna say a prayer first?
You're very nervous over this.
-What's another $330,000, right? [laughs]
-[laughs] I guess you make a good point.
-[Ken] No cameras, no social media.
-[Logan] No, it's cool.
-We can just rip right through it.
-[Ken] Yeah, exactly. No posting.
Okay, here we go.
There's a big difference when you gamble
with the house's money
versus your own money.
Much more nerve-wracking.
[groans]
[sniffing, exhales sharply]
One off the back.
-[dramatic music playing]
-Beedrill. Nothing.
-[Ken] No!
-[Logan] We suck.
-No holofoils. Nothing.
-Nothing.
[blows a raspberry] Let's go! [laughs]
-What do you got?
-It's a Blastoise.
-Oh my God!
-Okay, that's good!
I've never broken
a box of mine for myself,
where I get to keep the cards.
It's different when it's your money.
Lots of highs, and lots of lows,
which makes it great.
-Uh--
-[shouting excitedly] Dude, let's go!
-Red Cheeks.
-It's a Red Cheeks Pikachu box.
I'mma bet it all, I'mma roll the dice… ♪
Probably at over $100,000 right now.
This is the box. We'll hit a Charizard.
Top four. Top four.
-I just need one Charizard.
-Garbage. We don't want it.
That's what you don't wanna see.
This is the last thing you see
before you die.
-[Ken] Last-pack luck. Let's go.
-[sighs] We haven't pulled the Charizard.
-The odds are stacked against us.
-Yup.
Statistically,
if we don't pull a Charizard now…
-[groans]
-…we should stop what we're doing.
-Okay.
-There has to be at least one Charizard.
-[suspenseful music playing]
-Three, two…
-One--
-Wait, Ken. Wait.
All right, Ken, do it.
Wait, Ken! All right, fine.
-You ready?
-[Logan] Yeah.
-[Damon, faintly] No.
-Oh! Damn it.
["Pick a Card" by Jonathan Pilcher
& Natalie Barowitz playing]
Any card… ♪
No Charizard.
[crying]
[Ken] Oh man.
We didn't pull a Charizard,
which statistically makes no sense.
I'll be honest, that sucks.
I can push away the tears ♪
Till the cards I know
Will end up here… ♪
That was my own personal box. [laughs]
Is now a good time
to discuss the Illustrator?
[laughing] Yeah.
-Yeah, let's talk about it.
-Okay. [laughs]
[Logan] Let me just…
Okay.
-You think you have a buyer?
-I might be able to get one.
What do you mean, "might"?
As long as I know a price,
I know people who want the card.
-You're making this very hard for me.
-I… That's my job.
I'm just a boy.
-[Ken laughs]
-I wasn't built for things like this.
I'll tell you something about Ken,
the man's sneaky.
Like, I just lost $330,000, pretty much.
So right at my lowest of lows,
he offers to buy, like,
my number-one prized possession.
-If you said $10,000,000, I'd say yes.
-[Ken] Okay. Well, there you go.
-$7,500,000, I'm thinking.
-Okay. Well…
Can you get that done?
I'll find out.
$10,000,000 is a high ask,
but you know never know
where this hobby may take you,
so it just might happen.
-Either that, or we could do a third box.
-Nah, that's just stupid.
We gotta go home.
[laughs]
Would you split it again?
-["Mover Shaker" by ScribeCash playing]
-[laughing]
I'm a mover, mover
I'm a shaker, shaker ♪
Hustle, move
Hustle, shake ♪
Hustle, move ♪
Hustle, shake ♪
Hustle, move ♪
Hustle, shake ♪
Hustle, move ♪
Hustle, shake… ♪
-[Ryan] So, Dave, you're gonna tee it off.
-Yeah, it's pretty straightforward.
We gotta feed Ken
some good food and some wine.
-Get him juiced up a bit.
-[Carlo] Right.
Let's get the deal done.
To span style="style2"The Godfather house.
It's important for Goldin
to expand into all different avenues
because there is only so much money
in sports memorabilia collectibles.
When I found out the original house
from the filming of span style="style2"The Godfather
was available,
it was a no-brainer
to see if a deal could be made.
[upbeat Italian music playing]
[Alex] span style="style2"In 1972 famed director
span style="style2"Francis Ford Coppola
adapted the Mario Puzo novel span style="style1"The Godfather
into what's now considered
the greatest crime family movie
of all time.
The film begins with a wedding
at the home of Don Corleone,
here at this Staten Island home,
making this property
a piece of movie history,
and an oversized
one-of-a-kind collectible.
If you wanna go outside the box,
this is the biggest box we can find,
right?
-We've auctioned houses before, so…
-[Ryan] Right.
Collectibles do not have a size limit,
and that includes famous homes.
In the past, we were part of a deal
to sell Mickey Mantle's
childhood home in Oklahoma,
but this is ten steps up.
-What's going on, Ken?
-[Ken] How are you?
Doing good. How are you doing?
-How are you? [kisses]
-[Ken] Look at you guys. [laughs]
Ken, how are you doing, sir? [kisses]
How are you, Godfather? Sit down.
The three of us
have been working on something.
-[Ken] Mm-hmm.
-Ken, we've got an opportunity
to invest in the house
span style="style2"The Godfather was filmed at.
Okay.
It could be one of the best pieces
of movie memorabilia.
It's a huge house.
We see opportunities
for reoccurring revenue.
We wanna put the money in,
and recreate the scene.
You wanna feel
like you're walking through the movie.
I think there's
a seven-figure opportunity in this.
I love span style="style2"The Godfather.
What are they hoping to get?
The opportunity to buy the house
will be around $4,000,000.
If we wanna turn it back to how it was,
we're looking at $500,000 to do that.
So it's not that expensive.
[laughs]
A bit of a renovation in that area.
Are we in the real estate
or the auction business?
-We've sold houses before.
-Mickey Mantle's house.
A six-figure house,
not a $4,000,000 house.
If it sells, it sells. If it doesn't,
you're left holding the bag.
It is a big risk to lay out for this.
-We've got a plan. I'll call Rob at Rally.
-Okay.
Rally is a company that allows investors
to own just a piece of an item,
kind of like a stock.
I think the fractional play
is very real here.
It's span style="style2"The Godfather house.
Who's not gonna want a piece?
I'm ready to buy.
If Rob comes to me and says,
"Ken, if you do all the renovation,
and you put out the money,
I will commit to buying it,"
I'm not stupid. I'll say yes.
So let's explore it,
and let's see where it leads.
It's outside the box.
I want you guys to be thinking this way.
And I like being right,
but if anybody's gonna prove me wrong,
I want you guys to be the ones doing it.
Then you guys have really learned from me
and done your job.
-All right, I love it!
-Let's do it!
-[Carlo] Cheers!
-[Ken, Ryan] Cheers!
[upbeat music playing]
-You summoned me.
-Take a seat, please.
Hold on one sec.
So how's it going?
I actually have a job offer.
-Really?
-[Laura] I do.
-Congratulations.
-Um, it's in Manhattan…
-[Ken] Mm-hmm.
-…at an advertising agency.
So I've been excited about it
because you know
that's the field I wanna go into.
Yup.
As you know, I, uh, had a great experience
starting a business with my dad
and working with my dad.
And I would like to
offer you that opportunity,
if you're interested,
to work with me and to work at Goldin.
I feel like we've always joked about it,
but now I feel you're being serious.
I can't tell.
-I am being serious.
-Why the sudden change?
You did a great job with the Taubenfelds.
Carlo says you did a great job
with the Gucci collection.
-Yeah.
-[Ken] You're smart.
Thanks.
-You're outgoing.
-[Laura] Thanks.
-And you think on your feet with--
-All of which I get from Mom.
[laughs]
-I have some questions.
-[Ken] Sure.
What is your health insurance policy?
Exactly what you've been on
because it's my policy until you're 26.
More importantly, and a bit more pressing,
but what is your, um…
maternity leave like?
-Nah, I'm messing with you!
-[laughs]
-Don't even worry about it.
-I'd hope so. Okay.
But…
I don't know.
Obviously…
you know how proud I am of you.
You've built this company
from the ground up.
You worked with your dad.
I would love to get to have
that experience, so…
I'll have to think about it.
I was surprised how much I enjoyed
going on the Gucci consignment.
Who knows where I'll end up?
I don't know what will happen.
But maybe. We'll see how it goes.
[Ken] You'll have to
tell me more about the offer.
I'll be happy to match it,
but I also want whatever is best for you
and whatever makes you happy.
Good answer.
I'm really proud
of everything you've done, seriously.
I appreciate that,
but you should know
I don't make offers twice.
[inhales] Seems like
I got a lot to think about.
Yes, you do.
[Laura] Well…
see you at dinner.
[chuckles] Goodbye.
[light tango music playing]
[sighs]
[light tango music continues]
I knew this was a big meeting,
so I got my hair cut for you guys.
-[laughs]
-Oh man! I, uh…
-That'll help close this deal today.
-Of course it will.
I've arranged for Rob,
one of the co-founders of Rally,
to come to the house and hear us out.
[Carlo] I cannot believe
we're at span style="style2"The Godfather house.
[Dave] Look at that.
-[Carlo] Look at this.
-[Ryan] Oh my gosh.
This is cinema history.
Look at the size of this backyard.
For Staten Island, this is huge.
How much money you could rake in
just from weddings?
-[Dave] A six-figure wedding every time.
-[Ryan] Easily.
Where they had their wedding,
you could have yours. You feel me?
I'm thinking of Pacino,
Francis Ford Coppola…
Could definitely
feel the power of this house.
I can see it now,
and we got to make Rally see it, I guess.
-[Ryan] No way.
-[Carlo] Wow.
This is it.
[Carlo] Is this
where Don Ken Goldin would be?
[mimicking Don Corleone] Hey, Ryan,
you wanna be in my family?
You wanna date my cousin?
You're a bad boy.
You're a handsome little guy.
You gotta be respectful
to the span style="style2"la famiglia.
[both laughing]
[Dave] Look at this. It's huge spaces.
But some of the other rooms…
-It looks modernized.
-[Ryan] It looks a little different.
This house
is a different type of collectible.
You can't hang it on your wall,
so we're looking
for non-traditional buyers.
-What's up? How are you? Rob.
-How are you? Carlo.
Take a seat, Rob.
Feels like a hit now.
I'm not sure I should be in this room.
-Let's get to business, Rob. Come on.
-[groans]
[Dave] We have a vision,
which is why we brought you out here.
Obviously, this is the house
they filmed span style="style2"The Godfather at,
and we think we can, with Rally,
market this house
and really get it out there.
Let people own a share
and get a piece of the action.
We started Rally with the idea that
there are all these awesome collectibles,
great pieces, but they're super expensive.
So, we wanted to make a world
where you can own equity
in the collectibles you care about.
Ken has become one of the most
important people in collectibles,
and that makes me wanna be a part
because it's something that becomes really
interesting for Rally and our investors.
It's an amazing house
and a beautiful piece.
There's a concern that from the outside,
no question, it's span style="style2"The Godfather house.
The problem is,
the inside is a little less,
you know, '40s, '50s Corleone family.
It's a more successful-hedge-fund-guy
with a little bit of taste.
I'm not sure it translates
as span style="style2"The Godfather house once you walk in.
We think we can
bring this house back to life.
Restore it back to how it was
during the original filming
of span style="style2"The Godfather.
This house could be
span style="style2"the biggest movie collectible of all time.
That is an interesting concept.
It's something, real estate,
you don't need to explain to investors
that it's a good investment.
It's been proven for centuries.
So when the work is done,
how much, for us at Rally,
to take it off your hands?
We're looking around
$5,500,000 to $6,000,000.
The number makes sense.
I gotta make sure it makes sense
for our investors at Rally.
Anything over four or five million,
you start getting to that range
where it requires more conversation.
If we were able to acquire this house,
put the renovations in,
turn it back to movie-set quality,
this would then be an opportunity
Rally might be interested in?
I think it becomes
a much more real opportunity for us
if that was the case.
I think we got some work to do on our end,
but I believe in this opportunity.
We'll be back in touch.
Thank you for coming out.
The fact Rob's interested in this house
tells me we're onto something big.
There is no way I'll let this opportunity
slip through these fingertips.
Yeah, just keep me
in Don Goldin's good graces.
I can't be waking up
with horses' heads in my bed.
-He knows where you live, trust me.
-I'm aware.
-Thanks.
-Perfect.
["Go to Work"
by KikBack & Styliztik Jones playing]
I don't take no days off
We was working overtime ♪
Getting to the money
Everyday, we was on the grind… ♪
[Ryan] We don't know specifically
what we'll see out here.
[Carlo] Listen, he sounded legit.
He sounded like he had some great stuff.
There's a risk going on a house hunt.
We don't know what we'll find up there,
but Dave and Ken challenged us
to get out of our comfort zone.
This is the perfect opportunity.
-Barry.
-You finally made it.
-Great to see you. Thanks for having us.
-Same here.
-Good.
-This is Ryan, my colleague.
I'm Ryan. Pleasure to meet you.
I went to a collector's show
a couple hours away
to try and find somebody
for me to sell my collection,
and I hit it off with Carlo right away.
He was the best match
for what I was looking for.
That's why I invited him
to come take a look at what I had.
Take a look around and I'll be right back.
[Carlo] Thanks, Barry. Appreciate that.
[Ryan] What is this?
Oh God, there's everything here.
You gotta be kidding me.
And a disco light. You want a disco light?
I'm ready to call an Uber
because there are
other things we have to do,
and, you know,
Ken Goldin doesn't really care
how nice of a guy Barry is
if we show up empty-handed.
That's just a fact.
Is this a king's chair for Ken?
Does he want the Abraham Lincoln bust?
I don't think that's up his alley.
Ryan, we're here,
we gotta get down and dirty.
You look like a stud,
but you gotta pop the blazer off.
There's not a chance
I'm taking my blazer off.
-[Carlo] Let's look in this room.
-[Ryan] Are we allowed?
-[Carlo] Yeah.
-[Ryan] All right.
[Carlo] Wow, look at this.
[rock music playing]
Is this what it's like
when you do this kind of collection?
[Carlo] You never know
what you're walking into.
Wow, he has every single Hess truck
ever made over here.
I remember my grandfather,
every Christmas, gave me one of these,
and he made it very clear
you keep it in the box.
Right. We see what toys are doing.
Action figures, trucks…
This falls right into
what's hot right now.
This is pretty impressive.
[Alex] span style="style2"During the 1964 holiday season,
the Hess Corporation introduced
a toy replica of their gas tanker trucks
and sold it in their stores,
retailing for only $1.39.
Today, that same truck
is now worth over $2,500.
The promotion of the trucks
was such a huge success,
that Hess introduced a new truck
every holiday season for decades,
and continues
to make toy trucks to this day.
This collection,
which features dozens
of Hess toy trucks from over the years,
including the original 1964 model,
is a collector's dream.
[Carlo] Barry, this is great,
but those Hess trucks
are really impressive.
Given the market now,
collectibles, toys, trucks,
I think you're looking
well into five figures here.
Have you thought
about consigning these items?
-Put the money in your pocket.
-[Barry] I'll be honest.
This reminds me of my dad
when I was a little boy.
He's been gone for 23 years,
and I'm kind of living out the dream
through his memory
because I know he'd love this
if he got to see it,
which he never did.
-[Carlo] Yeah.
-I'm not sure I wanna do that right now.
Okay. You know, Barry, I… I respect that.
Like I said, there's a lot of value here,
but it's hard to put a price
on nostalgia and those memories.
Um, you know, look, thanks for having us.
There's a fine line
between hoarding and collecting.
Time is precious in our industry,
so to waste a whole day
going through this guy's junk,
very frustrating.
Something I don't like doing.
I gotta tell you,
as much as you like this,
you haven't seen anything yet.
You aren't leaving
without seeing the upper level, are you?
-No. You have more items up there?
-Uh, we…
-Wait till you see. This is nothing.
-Do we have time?
Typically, I avoid attics at all costs.
Especially somebody I met three hours ago.
That's my cue to leave.
-Yeah, let's do it.
-[Ryan] Definitely. We're excited.
["Let's Rise" by Devin "D" Forney playing]
[plane engine roaring]
They tried to get me to agree to nine
Up in the big house ♪
But I'd rather work a nine-to-five
Down in the warehouse… ♪
There he is.
[laughs] He's got his statue
up there with him too, huh?
-[Ken] Look at this.
-[Robbie Jr.] I know.
-He keeps the collection upstairs.
-[Robbie Jr.] Yeah.
Today we're in Utah with Ken Goldin
to meet Utah Jazz legend Karl Malone.
[Robbie Sr.] When I heard Robbie Jr. say
we were coming out here,
I said the three magic words
my grandson Reed loves to hear.
-What's that?
-Wheels up, baby!
-[all laughing]
-[Robbie Sr.] Wheels up!
[Robbie Jr.] When you think Karl Malone,
you're talking about an Olympian,
an MVP, a Hall of Famer.
He retired as the second leading scorer
in NBA history.
This is bucket list stuff right here.
Without further ado, uh,
they're right around the corner,
and once you guys enjoyed
we'll just tell the story.
I can't wait.
[Ken] Get ready. Make sure you're balanced
when you get there.
-[Robbie Sr.] Wow.
-Here we go.
[laughs]
Look at this! Look at this!
[triumphant music playing]
[Robbie Jr.] Karl, you got a museum.
This is like the Hall of Fame.
This is everything I had hoped it would be
and even more.
He's got the entire
1992 Olympic Dream
game-used uniforms.
How'd you end up with this stuff
after it was over?
Believe it or not, after the game,
we were throwing the jerseys on the floor,
and my wife went over
and started picking it up like a groupie.
[laughing]
And all of a sudden,
about halfway back home, it just set in.
There aren't any more like this
anywhere in the world.
There has never been a collection
like this outside any Hall of Fame.
This is the most important team
in the history of basketball
because this brought basketball
to the world.
[Alex] span style="style2"In the summer of 1936,
the sport of basketball
made its Olympic debut.
For decades the United States
was represented by amateurs
and won seven straight gold medals.
In the 1988 Olympics,
the Soviet Union's star basketball player
was a professional
who led his team to the gold.
In response, the USA worked
with NBA Commissioner David Stern
to bring in the pros, and that they did.
For basketball fans,
the roster was a dream come true.
In an iconic issue of span style="style1"Sports Illustrated,
they were labeled "the Dream Team."
And after countless blowout victories,
the USA went on to reclaim the gold medal,
making these game uniforms
an illustrious collection.
-[Robbie Sr.] Nobody's got this?
-[Karl] No, sir.
-Not otty, squatty, nobody.
-No. I try to tell people about it.
-I never served, sir.
-Sure.
But this is the closest, to me,
to serving our country
because they picked
what they thought was the best.
And hearing
the American anthem being played,
and seeing the flag,
it's what it's about.
And then, to put it all together
and represent in a way, it's just amazing.
When you beat every team by 40 points,
that tells me something.
It was truly our honor
to beat them by 40 points.
-If they wanted us to.
-Oh man.
We did not wash these jerseys.
That is very important.
-They're just as they were that day.
-Just like they were.
I think somebody
had a hangnail or something.
So, you'll see a little blood on some.
I think Larry Bird took a charge,
you can see a shoe print.
So, no, these were not washed.
They were brought home in a bag,
and put in there.
As crazy as it is, that's the way
the collectors like them, unwashed.
-Right.
-Scent included.
[Karl] Absolutely.
[upbeat music playing]
span style="style2"Better on the shoulder… ♪
Charles Barkley,
the Round Mound of Rebound.
-[Karl] I love Charles.
-[Robbie Jr.] You were always friends?
Yeah, always friends.
From my perspective, as a kid,
you were either a Charles Barkley guy
or a Karl Malone guy.
What I love about him…
Never, ever changed.
I love him as a brother
'cause it's personal.
[Robbie Sr.] Michael Jordan.
-[Karl] "Good luck." What does that mean?
-[Ken] Exactly. What does it…?
I mean, "Good luck next time on the court
against me. I'll kick your butt"? [laughs]
-[Karl] Maybe it's my golf game.
-That's probably what it is.
-Your golf game.
-[Ken laughs] I doubt it for some reason.
Nah, that's a wasted passing lane,
in my opinion.
[all laugh]
We've already consigned
Karl's large personal collection,
but we think he needs
just a bit more of a nudge
to let go of his
complete Dream Team collection.
We hope that bringing in the big guns,
Ken Goldin himself, will seal the deal.
Listen, we've got
the rest of the Karl Malone collection.
If we really wanna drive attention
and get worldwide publicity,
we should discuss
adding this to your collection.
-I'd love to talk about it.
-I thought you'd never get to that point.
-That's… That's the easy part.
-[Ken] Okay, good.
-Shall we?
-Yeah, let's go.
[mysterious music playing]
[clatters, creaks]
[Barry] Come on up, boys.
[music continues with an eerie tone]
[Barry] What do you think about this?
About 4,000,000 baseball cards up here.
-[Carlo] Oh my… Barry! Come on.
-Oh my God.
[Beethoven's "Symphony No. 9 in D minor,
Op. 125" playing]
-[Ryan] Are you kidding me?
-This is crazy.
I pretty much
have every set of Topps ever made.
All the old Bowman,
the Donruss, the Upper Deck.
I got about 10,000 comic books,
thousands of autographs,
Pie Traynor, Ty Cobb,
here's your Mantle rookie.
I have a '48 Topps set.
Let's pull out a '51 Bowman.
Babe Ruth's in this set.
Certificate of authenticity.
Did you see the Wheaties boxes?
I have thousands.
[stammers] I… I'm sorry, Barry.
Let me get this straight.
You have everything
cataloged by year, set, and album?
It's all organized in plastic, in books.
It took me 52 years to do this.
Oh my God. I mean, this is unbelievable.
I'm actually at a loss for words.
It's not something that happens often,
so you know I'm in shock
seeing this right now,
because it's not
just the sheer mass of his collection,
it's how impressively organized
and categorized every single thing is.
Here's a set from the '20s, '30s, '40s.
I have a letter from Ty Cobb
to a little boy at camp that's two pages,
with a certificate of authenticity
he wrote, with his signature.
Incredible. I don't think I've ever seen
this many complete sets together at once.
-I mean, talk about iconic.
-Just the color on these.
They're always so faded. That's pristine.
[Carlo] Barry, this has to be
the most extensive collection
I've ever seen.
I was told that it could be
a span style="style2"Guinness Book of World Records
for a private collector in the country,
not only for the card amount
but the non-sports cards as well.
I… I believe I have
more than that record as well.
I mean, you have…
I can't even put a number on this,
but I… I think now would be the time
to start selling
some of these incredible sets.
I've been thinking about it
for a couple of years.
I'm not getting any younger,
and I'm concerned
that if something happens to me,
my kids have no clue
what this stuff's worth.
Someone will rip them off,
so I need somebody I can trust.
-I'm confident we'll get it done.
-It's why you're here.
-Thank you so much for the opportunity.
-[Barry] I wanna thank you guys.
I look forward to this with you.
-Thank you so much.
-Pleasure. This is awesome.
-[Barry] I appreciate it.
-Thank you.
There's definitely a risk going on a hunt,
but the reward could be huge.
You never know where you'll find treasure.
-We're spending a lot of time up here.
-I'm excited. I'll lose the blazer.
["Yeah Mama I Made It"
by DJ $crilla playing]
Now I'm bigger, stacked a couple figures
Got a little change ♪
Mama, I made it ♪
Yea, Mama, I made it… ♪
I know, with athletes,
having these pieces isn't everything.
You lived it, you have the memories.
You'll never forget those things.
But it's gotta be tough
to part ways with these things.
When you're in the moment,
you don't get to enjoy it.
So after we got them put up,
if I'm walking by, I'll stop and reflect.
-Sure.
-Like, all the time. Yes, sir.
My job is to work for you.
My job is to do what I think is necessary
to get you the most
for your entire collection.
If we can include this
as part of the Karl Malone collection,
it's going to raise the value
of everything else in your collection.
As you mentioned,
you're doing this for your family.
If you wanna maximize the return,
the only way to do it
is to include the Dream Team collection
in the Karl Malone auction at Goldin.
Like you said, you wanted these memories
to be shared by other people.
You've already shared them.
Your wife, your family.
Now somebody else can appreciate them.
This is going to be
the single most historic event
in my entire industry,
and it's all because of you.
[exciting tone plays]
Well, look…
The reason I did not send
the original Dream Team,
I wanted to put my eyes on you in person
with the best of the best.
Me and my family
have had a deep, deep conversation,
and to be able to hand it off like this…
The Mailman delivers.
[pensive music playing]
Let's do the damn thing.
Sir, all due respect to you…
Let's do it.
-[all laugh and celebrate]
-[triumphant music playing]
-[Robbie Sr.] Yes, sir!
-Thank you.
I just kept the Dream Team back
because I wanted to meet the man,
the myth, the legend in person,
because this was pretty special.
The timing is right.
-[Robbie Sr.] Yup.
-Thank you.
Karl was just right there with the deal.
All he needed was that extra nudge,
and that's when you gotta
bring in the big guns to seal the deal.
We know when to shoot,
we know when to pass.
This will prove to Ken
we're at the top of our game.
And it doesn't hurt that
we'll make a nice commission off of it.
-[Robbie Sr.] Yeah, we did it.
-Best motivational line ever.
We just got
Jim Taubenfeld's entire collection.
We used to do this in a year, Ken.
This is one day.
Yeah, exactly.
Now Karl Malone's entire collection.
We are on fire at Goldin.
There is no turning back now.
["Kings And Gods" by James C. Murray
& Benjamin J. Hayden playing]
[Ken] In life,
I think everybody is given a chance,
everybody is given their moment,
and it's whether
they take advantage of it or not.
This is my time right now,
and I'll make the most of it.
I've been on this road too long
So why you pushing? ♪
I was born and bred to stroke
So why you looking?… ♪
[Ken] This has been
the biggest year in Goldin's history.
We've broken records and closed deals
that were once unthinkable.
I'm holding the most valuable piece
of basketball memorabilia in the world.
My team is expanding our reach
into every category
of the collectibles world.
They all wanna have the most sales,
not only for their own checkbook
but also to please me.
Myesha killed her first consignment!
[Ken] What I want is to build a legacy.
And the king is just getting started.
We the kings and gods, homie
So why you pushing?
Why you coming at the king? ♪
Why you coming at the gods? ♪
When you know what it'd bring
You don't really want them odds… ♪
I feel like there's really nothing
I can't do right now.
There's nothing I can't accomplish,
and no deal too big for Ken Goldin.
["Kings And Gods" by James C. Murray
& Benjamin J. Hayden continues]
Why you coming at the king? ♪
Why you coming at the gods? ♪
When you know what it’d bring
You don't really want them odds ♪
Why you coming at the king? ♪
Why you coming at the gods? ♪
When you know what it’d bring
You don't really want them odds ♪
Tell me who gonna stop me
Tell me who gonna stop me ♪
I'm about to become deadly
I'm about to become deadly ♪
It's about to be a problem
It's about to be a problem ♪
Tell me who gonna stop me
Tell me who gonna stop me ♪
Uh ♪
Who gonna stop mespan style="style1"? ♪
Uh ♪
Who gonna… ♪